The Leaf by Nutrisystem

Work for
King Design, LLC

Project Type
Website Design

Creative Direction
Mike King & Client

Project Management
Maureen Novitski

Tim Robbins


The Challenge

Nutristystem was in need of a redesign of their content publication platform, The Leaf. To support their efforts to better engage customers and prospects around weight loss and healthy lifestyle topics, we created a fresh, modern, flexible design with dynamic elements to hook visitors in and keep them coming back.

The Leaf Blog

We built a robust filtering system for the recipes section, tucked neatly into one flyout menu.